Members were given a whirlwind tour of the world of advertising with Martin Driscoll, an experienced designer, who has 40 years experience in branding. Members heard about both the good and bad side of advertising and talked through the process of putting a brand together to launch into the public sphere. Martin has worked both for the profit and, now, the non-profit sector and was a great sounding board for ideas and able to give an honest view on the process.
We are grateful to Martin for his time and expertise and hope that he will be able to join us for another workshop later this year!
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